There are ways to combat a steep decline in tourism revenues during the COVID-19 outbreak. By becoming more resilient through change in operations and marketing approaches, the tourism, hospitality & travel operators can stay in business while keeping their staff. Mallika Naguran speaks to sustainable tourism and ecotourism experts to put together this feature.
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Asia Pacific Traveller Trends, Behaviour Revealed
A recent Amadeus survey unveils huge diversity among travellers within the Asia Pacific region, with further findings of personalisation-privacy paradox, the need for genuine travel recommendations and the opportunity for creating the right content, through the right channel and at the right time. Mallika Naguran reports.